How to Successfully Work with an AV Integrator

Nov 19, 2020 2:35:00 PM / by Hailey Tynes

First and foremost, what is an AV Integrator? An AV integrator designs, installs and manages an audio-visual solution. At Smarter Systems, our goal is to help our clients find a smarter way to work together through the utilization of AV systems.


There are three main factors we believe set clients up to work successfully with an AV Integrator: trust, defined goals and defining the budget.

Defined Goals

  • It’s essential to establish goals early on in the partnership with an AV integrator. As an AV integrator, our goal is to build the best system for your space, your needs, and your budget. During the early phases of working with the salesperson and design engineer we focus on defining your use-case. A use-case entails all potential uses of the space; this is important to ensure the system that is designed fully meets all needs. A key factor to highlight during this time is what type of content will be on the display. For example, if spreadsheets will often be shown on the display you will need a more detailed view than someone that often shows large scale presentations.


Define the Budget

  • With a trusted AV Integrator its best to talk about your budget in the beginning of the working relationship. This enables the design engineer to propose a system that not only meets your use-case, but also works with your budget. The best AV system for your space and use case may not max out your budget but it is good for the AV Integrator to know from the start to write be best proposal for your space.



  • Trust is the most important. So many of us have become wary of salespeople which is understandable. You walk onto a car lot and the salesperson only focuses on making the sale and not necessarily on your needs. Smarter Systems Design Engineer Bill Simmons, CTS-D says during initial conversations with a prospective client, he works to build a partnership built on trust, he truly wants to build a great system for the client’s specific needs not make a sale.


There are countless things to consider when designing an AV system. Partnering with the right AV integrator can take your project to the next level. Our team of experts is ready to help build your AV system, reach out to schedule your free design consultation today!


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Topics: Audio Visual, Conference Room, Video Conferencing, AV Integrator

Hailey Tynes

Written by Hailey Tynes

Hailey is an experienced marketing coordinator with a fresh take on the AV industry.