Our team is comprised of passionate, dedicated members that are excited daily to come to work. We strongly believe in cultivating a team that has a sense of community and belonging. Meet our team members below! 


Our Teams


Leadership Team

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Ned Coleman

President & CEO

Find Out More About Ned

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Lori Cook

Vice President of Sales

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Micah Pattisall

Chief Operations Officer

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Bill Simmons

Chief Technical Officer
VP of Design & Integration

Find Out More About Bill

Business Development Team

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Maria Cline

Business Development Manager

Maria is a Smarter Systems veteran with over three years on our team. She is passionate and will help your business thrive with a tailored AV solution.

🔗 Connect with Maria on LinkedIn

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Phil Rodger

Senior Business Development Manager

Phil has been in the AV industry for over two decades. He is dedicated to finding unique audio visual solutions for any business in any industry.

🔗 Connect with Phil on LinkedIn

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Kevin Hooper

Senior Business Development Manager

Kevin is based in Cary, NC and has been in the AV industry for over 10 years. He is driven to assist businesses to surpass their goals with AV systems.

🔗 Connect with Kevin on LinkedIn

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Design Team

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Val Gorecki

IT Manager & Design Engineer

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Harold Bolder

Technical Services Engineer

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Joe Dye

System Programmer

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Operations Team

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VaDontae Martin

Operations Manager

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Chad Harrison

Project Manager

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Jeremiah Williams

Project Manager

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Marcos Ramirez

Project Coordinator

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Maria Flaherty

Project Coordinator

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Steven Moore

Service Coordinator & Warehouse Manager

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Sarah Wilson

Operations Administrator

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Lesli Moss


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Darlene Carpenter

Sales Support Administrator

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Marketing Team

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Hailey Tynes

Marketing Coordinator

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Aidan Salmeron

Digital Marketing Intern

Integration Engineers Team

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Randy Tarlton

Integration Engineer Lead

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Greg Millett

Integration Engineer


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Travis Williams

Integration Engineer


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Andrew Moore

Integration Engineer

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Chris Richardson

Integration Engineer


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Anthony Marquez

Integration Engineer